Our Mission
At USEL, we serve students by teaching them robotics in a way that sparks creativity, builds real-world skills, and drives measurable success.
Rooted in thoroughness, dependability, and a passion for innovation, we challenge each other to grow and celebrate both progress and perseverance.
With an unshakable mindset and a problem-solving spirit, we don't settle for ordinary—because we're here to create something extraordinary.
Our Core Values
The USEL Way: What drives us to be extraordinary, not ordinary
Thoroughness
We don't cut corners or settle for "good enough." Every lesson plan, every student interaction, and every program we develop receives the detailed attention it deserves.
Dependability
When we commit to a student's success, that's a promise we keep. Our team shows up consistently, delivers on commitments, and creates stable foundations for growth.
Creativity
We encourage wild ideas because today's "impossible" becomes tomorrow's breakthrough. Our innovative approach sparks curiosity and empowers students to think beyond boundaries.
Meet Our Team
The passionate people behind USEL's mission
Derrick Kreimann
Chief Executive Officer
Provides strategic leadership by guiding the vision, mission, and overall direction of the organization. Oversees operations, partnerships, and program development to ensure the company delivers high-quality educational experiences in robotics, empowering and inspiring the next generation of innovators.
Ericka Kreimann
Chief Operating Officer
Provides strategic and operational leadership to ensure the organization’s vision is executed effectively. Oversees program delivery, staff management, and organizational systems to maintain excellence in after-school robotics programs and competitions.
Mr. Christian
Director of Operations
Oversees the daily operations of after-school programs and competitions, ensuring they run smoothly, efficiently, and with the highest standards of quality.
Mr. Michael
CTE Section Supervisor
Oversees administrative tasks and supports the effective operation of CTE and Middle School programs.
Ms. Sara
Starter Section Supervisor
Oversees the Starter Category by managing curriculum delivery, coordinating administrative tasks, and ensuring engaging, age-appropriate instruction for beginner students.
Mr. Matt
Elementary Section Supervisor
Leads the Elementary Category by overseeing curriculum implementation, coordinating administrative responsibilities, and ensuring high-quality instruction tailored to elementary-level students.
Mr. Johnathan
Junior Section Supervisor
Leads the Junior Category by overseeing curriculum implementation, coordinating administrative responsibilities, and ensuring high-quality instruction tailored to middle school-level students.
Mr. Solomon
R & D Specialist, Affiliate Management
Researching & Developing robotics curriculum & communicating with partners.
Mr. Edwin
Web Application Developer
Designs, develops, and maintains internal tools, the company website, and the online store, ensuring that all digital platforms are efficient, user-friendly, and secure while supporting staff operations and enhancing the delivery of robotics programs.
Mr. Andres
Inventory Supervisor
Oversees the tracking and organization of robotics equipment, ensuring accurate inventory levels, timely restocking, and smooth logistics for events and programs.
Our Culture
Driven by curiosity. Powered by teamwork. United by innovation.
Life at USEL
At USEL Youth Robotics, our culture is built on creativity, collaboration, and a passion for empowering young minds through engineering and technology. We believe learning thrives when curiosity meets purpose, where every idea is valued and every student is supported.
Our instructors and mentors bring energy, innovation, and dedication to every class. Together, we make robotics fun, accessible, and inspiring for all students.
Innovation First
We embrace new ideas and encourage experimentation. Every team member has the freedom to innovate and push boundaries.
Collaborative Spirit
We work together, share knowledge, and lift each other up. Our best achievements come from teamwork.
Continuous Learning
We practice what we preach. Every team member is encouraged to grow, learn new skills, and stay curious.
Celebrate Wins
From student achievements to team milestones, we take time to recognize and celebrate success together.
Growth Mindset
Challenges are opportunities. We embrace failure as a stepping stone to success and support each other through setbacks.
Student-Centered
Everything we do is driven by our commitment to student success. Their growth is our greatest reward.
Our Impact
Making a difference in robotics education across America
